Creating Your Integrated Development Strategy with Catalogue for Philanthropy
December 2, 2019 @ 1:30 pm - 3:00 pm
Session 1 – Development Strategy
September 18th from 1:00–4:00 P.M.
The #1 indicator of a nonprofit’s success in fundraising and development is if they have an approved development strategy or not. Given our limited time and capacity, we have to make the right choices about where, and how, to invest our time.
You’ll get access to development benchmarks for the local nonprofit sector, and some working time to start making guiding goals for your development work. Toward the end of the session, we will have time to go over specifics of different development options, and discuss tactics to be successful.
Session 2 – Making the Ask
October 22nd from 1:30–3:00 PM
Asking for money is usually the part of fundraising that causes the most fear, dread, and anxiety. However, in the proper context, it should be the quickest and easiest part of the job!
We will take a deep dive specifically on making the ask–regardless of it is in-person, virtual, one-on-one, or to a group. Participants will think about their own solicitation message, as well as broader motivations of any potential supporter. Through best practices formed from a combination of development, psychology, and communication, participants will leave prepared to ask for support with less dread and more excitement.
This workshop will focus on the message of your solicitation–what you’re asking potential supporters.
Session 3 – Telling Effective Stories
November 20th from 1:30–3:00 PM
In a crowded and noisy world, it is more important than ever that nonprofits have a clear and compelling story. We need to build our brand and communications from a unified narrative.
We will discuss how to best create this compelling narrative, and use it across fundraising, communications, and even internal management. Stories can be a powerful difference maker for an organization—and we will uncover yours during the workshop.
Session 4 – Creating a Communication Strategy
December 11th from 1:30-3:00pm
This workshop will focus on building your communication strategy and elevating your organization’s voice. Participants will consider and identify their target audience, core message, and the best vehicles for their communications given their audience and message.
Additionally, we will explore some best practices, tips, and tricks for each major communication vehicle. This includes email, online, in-person, and other major communication channels.